Why would you need social media and PPC services?
Social media advertising is so powerful, and it is constantly changing. It can be a lot for a small business to maintain, and the dollars required for success can be intimidating — and misunderstood.
This is why it’s so important to find a social media manager and PPC specialist who has knowledge, experience and expertise, ensuring that every dollar spent by a small business is spent well and wisely.
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Google AdWords and PPC
New to Google Adwords? We’re here to help! We’ll strategically and collaboratively create a brand new campaign from start for you, taking care and managing 100% of your PPC, including keyword research, ad writing, campaign creation, and overall maintenance.
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Pay Per Click (PPC) Management
You may be new to PPC and need a new account set up, or you already be running PPC but need a refresher or constant monitoring. Either way, we can take a look at your existing or new account and review, providing ongoing maintenance and optimizations.
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PPC Remarketing
“Remarketing” lets you show ads to people who have already at least once visited your website. This means that even after people have left your site, you can reconnect and re-engage by showing them relevant text and banner ads on future days.
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Shopping Ads
Google Shopping Ads are also known as Product Listing Ads. These belong to Google’s paid shopping advertisement program, which includes the Google Shopping data feed, the Product Listing Ads and the Google Merchant Center dashboard. When someone makes a search for your products on google.com and google.com/shopping, your customer will see a picture of your item, its price, and your store name, and when they click, they’ll be redirected to your site where they can buy!
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Mobile and Display PPC
Did you know that more searches happen on Google Mobile than on desktop? For over a decade, over 90% of your customers bounce back and forth between devices to search, shop or perform an action. Whether you’re branding or selling a product or service, you need a mobile presence.
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Social Media PPC
Social media pay per click management for Facebook and Instagram is something we love at Basso! Zone in on specific users on social media by targeting age, job titles, income, education, marital status and specific interests. Unlike targeting people who are on Google searching for something specific, social media PPC is intended to attract those who are currently on their favorite social media platforms.: Facebook and Instagram.
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Social Media Management
You might be considering maximizing brand engagement or driving traffic. You might be building a brand new biz from scratch. Whatever your current goals, you’re looking for a committed social media management expert at your side, helping grow your business by seamlessly integrating you, your brand, and your message into people’s social media experiences — in the most positive way possible.
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Content Writing
We’re content writers too! We can help you create your content calendar and fill it with intriguing, engaging, and compelling posts for use on Instagram, Facebook, and LinkedIn, reaching audiences far and wide eager to know you and adopt your services.